Open AI has announced that it will allow a wider range of content, including adult and erotic content, on ChatGPT.
In a post on X last month, boss Sam Altman said this is part of a shift to ‘treat adult users like adults’.
This is big news for anyone involved in the Dating vertical, but how exactly might it impact your funnels, and what’s out there already?
What Does This Mean For Dating?
Of course, anyone involved in the Dating vertical of affiliate marketing knows that there are already AI tools available that create adult-themed content.
For example, Kling AI is a tool that creates images and videos that are not exactly explicit, but could definitely be used for banners.
There are also adult chatbots out there, but they usually come at a high price and are not exactly the finished article yet in terms of their abilities. They are still at an infant stage, and can be a little clunky. They certainly wouldn’t be up to the standard of ChatGPT.
That is why this OpenAI development is so exciting. They are at the forefront of the AI revolution, leading the charge in chatbots, image creation and video creation.
With the quality, speed and accessibility of their tools, if they tweaked them to allow adult content it would change the game for affiliate marketers.
When Is It Happening?
Short answer – December 2025.
Obviously this step has a lot of legal implications that need to be wrestled with before it’s rolled out to the public, but December of this year is the date that has been given by Altman.
ChatGPT has intentionally been kept ‘pretty restrictive’ until now, to ensure it was being careful with mental health issues, though Altman claims that has made the tool ‘less enjoyable to many users who had no mental health problems.’
ChatGPT In The Dating Vertical
Legitimization of AI-Driven Adult Funnels
Affiliates and advertisers may no longer need to search fringe chat tech that turns out to be clunky or overpriced. Using ChatGPT could lower the barrier to entry while increasing quality and reliability.
Better Personalization
With a mainstream language model capable of producing erotic chat, funnels could shift from scripted automation to truly adaptive conversation that nurtures interest and emotion.
Compliance Meets Commercialization
Age verification requirements could force more transparent user flows, but also make adult AI funnels safer from a legal and platform standpoint.
Increased Competition and Creativity
Networks, advertisers, and studios may start building entire acquisition funnels around AI chat, from ads to sign-up to upsell.
Stay Tuned
As we said, this update isn’t scheduled to come into place until December 2025, but before then we are sure to get more information on what these uipdates will look like, and what the capabilities will be.
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