Medicare Open Enrollment Season: An Affiliate Marketer’s Dream

Sometimes referred to as the ‘Superbowl of Lead Gen affiliate marketing’, Medicare Open Enrollment Season the jewel of the Insurance vertical, and the making of many affiliate’s year.
We’re gonna break down exactly what it is, why you should get involved, and how you can squeeze every last drop out of this opportunity.

What Is Medicare Open Enrollment Season?

The Superbowl of affiliate marketing, Christmas-come-early, call it what you will. The important thing to know is that it’s an affiliate’s dream.

It’s the once-a-year window from October 15th to December 7th, when millions of Medicare recipients are out there actively searching for new plans. It’s an opportunity that can’t be missed; people are primed and ready to switch things up, and they need guidance to find the best deals.

So, buckle up and get your campaigns rolling. because it’s time to cash in on Open Enrollment before it’s too late!

 

It’s An Affiliate’s Dream

High Demand and Urgency
Medicare Open Enrollment is the only window when Medicare recipients can make changes to their plans. This is their one-and-only chance to swap, drop, or switch, all they need is a nudge in the right direction. That’s where you come in!

Ready-Made Audience
With over 60 million Americans eligible for Medicare, you’ve already got your demographic. Not only is your audience already defined, they are actively looking for your offers. How often does that happen?

Big Commission & Exclusive Offers
Let’s be real—insurance offers pay well. And during Open Enrollment, this is ramped up even further. At Advidi, we already have offers ready to go, so you can start making bank as soon as you sign up. Sweet commission and high-performing offers, can’t ask for much more than that!

Advidi’s Got the Tools (and We’re Not Afraid to Use ‘Em)

We’ve got premium creatives, landing pages, and support so good you’ll feel like you’re at an all-you-can-eat affiliate buffet. We don’t just hand you the offers; we give you the whole toolkit to maximize your campaigns. And our dedicated account managers will be there with you every step of the way.

How to Get Started (It’s as Easy as Pie)

1. 1. Partner with Advidi
      Not part of Advidi yet? What are you waiting for? Joining is quick and easy, and we’ve got a team ready to get you up and running. Start by signing up here.

 

1. 1. Pick Your Exclusive Offers—We’ve Got Plenty!
      You’ll feel like a kid in a candy store. Simply take your pick. Of course we can walk you through what will work best for you.

 

1. 1. Launch, Optimize, and Scale
      Showtime! Once you’ve picked your offers, it’s time to unleash your campaigns into the world. Keep an eye on the data, make those tweaks, and scale up like there’s no tomorrow. Remember, this window only lasts about 2 months, so go big or go home!

 

What Angles Convert?

The audience is already out there searching, you’ve got the offers, how to best connect the two? The first thing to remember is that you are dealing with a demographic of 65+, and that should really come into consideration when crafting your campaigns. What are the top converting angles for a 65+ audience?

Aggressive vs Non-Aggressive

Aggressive Angles:

1. 1. Time Urgency: Last Chance to Act!
      Push urgency and deadline.
      Example:
      “Open Enrollment ends soon! Act now – if you don’t you’ll have to wait another year!”

 

1. 1. Financial: Stop Overpaying!
      Focus on cost-savings.
      Example:
      “Stop getting ripped off by your insurance! Switch your Medicare plan today and save big before it’s too late!”

 

1. 1. Health: Protect Your Health!
      Play on health concerns.
      Example:
      “Don’t leave your health up to chance. Get the right Medicare plan before time runs out!”

 

1. 1. Risk: Avoid Costly Mistakes!
      Highlight the risk of inaction.
      Example:
      “Do you have the wrong medicare plan? Find out before it’s too late!”

 

Non-Aggressive Angles:

1. 1. Help: Let Us Help You
      Focus on guidance and assistance.
      Example:
      “Need help finding the right Medicare plan? We’ll guide you—Open Enrollment is here!”

 

1. 1. Opportunity: Explore Your Options
      Offer a relaxed opportunity to save.
      Example:
      “You could save more with the right Medicare plan. Explore your options during Open Enrollment.”

 

1. 1. Reminder: Review Your Plan
      Gentle reminder to reassess coverage.
      Example:
      “It’s a great time to review your Medicare plan. Let’s make sure it’s right for you.”

 

1. 1. Reassurance: Find Peace of Mind
      Reassure with a focus on security.
      Example:
      “Find peace of mind with the perfect Medicare plan. Let’s get started during Open Enrollment.”

 

Aggressive angles are like setting off fireworks—perfect for people who need that “act now or miss out” vibe. They light a fire under your audience, tapping into urgency, fear of missing out, but they can send people running if they are not ready for the hard sell. Generally better for the front-end.

Non-aggressive angles, on the other hand, are more like a cozy chat over coffee. They work wonders for folks who prefer a friendly, no-pressure approach. These angles focus on offering help, guidance, and a little peace of mind—without rushing anyone to make a move. It’s all about creating trust and letting them take their time. Generally better for the back-end.

Don’t Waste Any More Time

We have the offers, the audience is out there, and getting started couldn’t be easier. All you need to do to tap into this goldmine is get in touch with one of our dedicated account managers. Sign up here and they will get back to you in no time, or join our Telegram channel here to get the latest updates on new offers. Good luck!