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Anastasia

Advertiser/Kiev, Ukraine

"They have that rare great understanding"

Advidi is a well organized company with highly professional staff. Their team has that rare great understanding of all customer’s needs and requests that all advertisers are looking for. Always enthusiastic, friendly and creative employees make it a pleasure to build business relationships.

Svetlana

Affiliate/Ukraine

"They run everything smooth"

I’ve been working with Advidi for quite some time now. The team consists of qualified people who combine professionalism and enthusiasm. They have everything running smooth and are always ready to find the best solution for every request. Moreover, their offer list is one of the hottest on the market. I definitely recommend working with Advidi.

Christoph

Advertiser/Germany

"Advidi is an outstanding player"

We work with Advidi for about two years now. Within this time, Advidi became one of our strongest partners, which never fails to impress. Their professionalism combined with dedication makes them an outstanding player in a highly competitive market, and we are looking forward to a bright and long lasting, successful future.

Andreas

Affiliate/ Graz, Austria

"I wholeheartedly recommend them"

Advidi is definitely one of the top affiliate networks I’ve had the pleasure of working with. Great selection of both exclusive and nonexclusive offers, some of the very best affiliate managers in the business, payments are always on time, so long story short: I wholeheartedly recommend them.

Jasper

Affiliate/Amsterdam, Netherlands

""It's more than just a margin game for them""

Advidi is a fantastic network where I really get this “work hard, play hard" feeling. My AM & BD are very committed and we often hang at their splendid office with a bottle of beer. Working with Advidi is more than just a margin game for them. They put effort in you for mutual growth and monetize your traffic strategically.

Hanz

Advertiser/Munich, Germany

"Our most successful partner"

Advidi is one of our most successful partners in this highly competitive industry. We've been working together for a few years already and they have been very professional in every aspect. They offer cutting edge technology with an excellent service. We are proud to be a partner of Advidi and we are looking forward to continue this long lasting relationship.

Alan

Affiliate/Glasgow, Scotland

"You'll not meet nicer group of people in the industry"

What can I say... Advidi were one of the first companies I worked with as an affiliate and the help I received from my account managers was absolutely instrumental in being able to grow my business to what it is today. Such a feel good company to work with and you will not meet a nicer group of people anywhere else in this industry.

Daniel

Account Manager/Berlin, Germany

"Strong partnership and good communication"

I have started working with Advidi roughly eight months ago. It has been an engaging ride, along with very reliable and responsive behaviour on their part. Even when times were tough and a lot of attention was required from both ends in order to achieve the results aspired for, we managed to follow through with tenacity and dedication on either side.

Tristan

Advertiser/Amsterdam, Netherlands

"They will show you that only the sky is the limit"

It’s a pleasure to work with Advidi. Their innovative way of thinking shows you that sky is the limit, and that everything is possible. And so far this has been the case. This approach in combination with their flexible way of working, helped establishing a valuable cooperation. I’m looking forward to see what the future will bring us!

Maurice

Senior Marketing Manager/Hamburg, Germany

"They are fast, focused and fucking awesome!"

We are a global lead generation company and always looking for big volumes and a good data quality. Advidi is one of our top partners, they are providing us exactly with the traffic we are looking for. Quality is always good and they can handle the big numbers. We have offices around the world and had never any issue with reaching our AM. They are fast, focused and fucking awesome!

Rene

Advertiser /Haarlem, Netherlands

"You just have to step into their office"

We started working with Advidi in 2012. Advidi understood our business, and without their high quality traffic we wouldn’t be able to scale like we did. These guys are the true professionals! Just step into their office and get a taste of the unique, proactive and great atmosphere.

Management Team

Paul Groen

Co-CEO

Petar Gjoshev

Chief Operating Officer

Michael Vilsterman

Chief Financial Officer

Rémon van Riemsdijk

Chief Technology Officer
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Jorden van Breemen

Director of Engineering
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Aliona Nikitenko

Senior Strategic Partner Manager
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Mariia Yarosh

Strategic Partner Manager
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Olly de Salis

Account Manager

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Sahil Dürr

Affiliate Manager

Nadir Guluzade

Senior Affiliate Manager

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Jeroen van Walsem

Head of Business Development
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Wouter Vermue

Acquisition Manager

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Jessica Betancourt

AI Product Lead

Ömer Kirmaz

AI Specialist

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Pricing & Commercial Analyst
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Hannah Wong

Events and Client Engagement Manager
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Content Manager & Copywriter
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Visual Brand Designer

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Senior Full-Stack Software Engineer
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Senior Frontend Engineer

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Junior Full-Stack Software Engineer
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  • What does weekly Net 9 mean?

    Weekly net 9 means that you’ll get paid 9 days later. For example, if you earn $1000 in the period between 1 and 6 January, you’ll get your money on 15 January (9 days after the end of the period).

  • What is SubID tracking? Do I need it as an advertiser?

    As an advertiser, it’s common to integrate with us on a server-to-server level using a postback URL to help us track the registered sales and/or conversions. We present our affiliates with the option to pass an additional parameter back to you that defines a specific source of traffic or banner placement. With this additional SubID in place, you will be able to give specific feedback on these separate sources.

  • How long will it take for my application to be approved?

    We check our new signups daily. You should receive a response within 24 hours.

  • What is my affiliate manager’s role?

    Your affiliate manager’s role is very diverse, but their most important task is to provide you with the support you need to achieve the best campaigns and investment returns as possible. They are a valuable source of market knowledge; they can negotiate higher payouts or caps; they will update you pro-actively on any new or hot offers; along with keeping you connected to what’s happening in the network and the industry.

    Our affiliates managers are extremely dedicated to investing in a long-term business relationship. The primary goal of our affiliate managers is to ensure that you thrive and become more successful than you were before joining our network.

  • Should I be more concerned with payouts or EPCs?

    Payouts are important, and logic would suggest that you want to have the highest payout possible – but that’s not always the case. Even more important than the payout amount is the overall performance of the campaign. Performance is best measured by “EPC” (earnings per click). This metric tells you exactly how much you have earned for each click you’ve sent to an offer. The higher the EPC, the better. You’ll find the EPC in your affiliate dashboard (reports).

  • What should I do if I can’t see offers that were sent to me in the weekly Advidi newsletter?

    Reach out to your affiliate manager via Skype or email. Not sure who your affiliate manager is? Just log into your account in CAKE and check the lower-left corner. Your affiliate manager’s contact details will be shown there.

    To ensure that our weekly newsletter does not end up in your Spam folder, add these email addresses in your contact list (whitelist): info@52.209.203.157; dating@52.209.203.157; nutra@52.209.203.157; mobile@52.209.203.157; casino@52.209.203.157

  • How do I know which offers are the best performing offers of the week?

    When you register as an affiliate, you can opt in to our newsletter. By doing this, you will be updated weekly on the best performing offers and new offer launches. In addition, you may log into your affiliate account with us and check the news section of your dashboard.

  • How do different media types affect EPCs?

    Different types of media have different costs and also perform differently. Let’s take two different media types: display banner advertising vs. pop-unders. The first is a regular banner placement that generates traffic by appearing in high-volume places around the web with enticing reasons for potential customers to click.
    On the other hand, pop-unders open automatically after someone visits or closes a specific site. Every time the pop-under opens, a click is registered. The frequency that this happens is much higher than the previously mentioned clicks on display.

    As such, you will pay varying prices for varying types of media, and some will be more suitable for one campaign over another. Experimenting with different types of media can positively affect EPC with substantial testing.

  • What should I do if my Cake statistics don’t match my third party tracking system statistics?

    The first thing to do is to contact your affiliate manager and discuss the issue. The next steps would be to check if your postback or pixel implementation is functioning properly. Also ask yourself the following questions: Am I tracking unique clicks or a total amount of clicks? Is there a time delay I need to take into account? Are both tracking platforms reporting in the same time zones? If you’ve answered these questions and still don’t have an answer, your Advidi representative can help you find a quick solution.

  • Which payments options do we have?

    Wire, Paxum, Payoneer and Paypal.

  • How do I change my payment method?

    You can get in contact with your account/affiliate manager or send an email to our finance department: payments@52.209.203.157

  • Can I join Advidi if I live outside of the countries in which it operates?

    Yes. We handle our daily communication via Skype and email. Alternate time zones are not a problem – we provide 24-hour support to our affiliates and advertising partners.

  • In which countries does Advidi operate?

    The internet market is a global market, so naturally, we operate globally. Currently our strongest markets are the United States, Canada, Australia, United Kingdom, Scandinavia, Germany, France, The Netherlands and Belgium. Next to that, we have strong reach in tier 2 countries, such as Spain, Italy, Latin America, Southeast Asia, and South Africa.

  • Why is Advidi the most wanted affiliate network to work with?

    Expertise, technical knowledge, extensive network of affiliates and media buyers, great service, friendly account managers, short payment cycles, exclusive advertising offers, high payouts.

  • Does Advidi attend or exhibit at any trade shows / conferences?

    Yes, we do! Our focus is on affiliate marketing shows like Affiliate World Conferences, Affiliate Summit East/West and various niche-focused events worldwide. We also attend vertical-specific shows on a regular basis, such as Webmaster Access, Mobile World Congress, SiGMA and more. In 2016, we attended 12 shows. In 2017, we’ll attend 18.
    Check out our Events page to see where we’re going next and meet us there!

  • What does weekly net 9 mean?

    Weekly net 9 means that you’ll get paid 9 days later. For example, if you earn $1000 in the period between 1 and 6 January, you’ll get your money on 15 January (9 days after the end of the period).

  • What is my Business Development Manager’s role?

    Your Business Development Manager is here for you 24/7. He or she will monitor your campaign’s success and provide insights to optimize conversions, sustain quality traffic, increase your sales and improve lead quality.

  • Are there fees for joining Advidi as an advertiser?

    No, there are no costs to become an advertiser at Advidi. Advertisers only pay for sales or leads that are generated by our affiliates.

  • What are the payment terms?

    The payment terms are weekly net 9, or monthly net 9. Moreover, we have the option to upgrade the payment terms to weekly net 4 based on arrangements for those operating with high volumes.

  • What are CPC and CPM, and how do traffic networks use them?

    These metrics are essential to effective media buying, a common way for affiliates to generate traffic. Media buyers often make use of traffic networks that allow them to bid on advertising placements across the web. These bids determine the costs that are paid for certain actions. CPC and CPM are metrics that indicate the cost of such placements.

    CPC stands for Cost Per Click. As soon as the advertisement is clicked on, the network will be paid. The cost will depend on a number of factors:

    – The bid offered by the affiliate
    – The relevancy of the advertisement
    – How often the advertisement is clicked

    CPM stands for Cost Per Mille. For every 1,000 times an advertisement is displayed to a visitor, the network will be paid the CPM cost by the affiliate. This price changes depending on bids and does not take into account how many clicks the advertisement receives.

    Note that not all traffic networks are the same. Each traffic network sells traffic differently. When you join Advidi as an affiliate, you should already have some understanding of how to use traffic; however, your affiliate manager may be able to introduce you to traffic networks that can boost the effectiveness of your campaigns (leading to much higher profits).

    Some campaigns are better suited for CPC or CPM. Some affiliates prefer to use one metric over the other. There are benefits to both. Typically, CPC is the preferred metric, as it is easier to directly tie ROI and gather effective data from. The affiliate also has greater influence over the cost; the better the banner/advertisement (“creative”) is, the cheaper the cost will become.

  • What makes Advidi such a unique affiliate network?

    There are a lot of players in the affiliate marketing network space, but few who have stood the test of time (and, especially, hard times). We believe our track record and testimonials prove that we are among the special few who are structured to remain for a long time.

    Advidi offers:

    Excellent 24/7 support. Our people are most important to us, and when you join Advidi, you become one of them. Your bottom line is our bottom line.
    Stability. We mean it when we say “people first, then profits” – our focus on long-term partnerships rather than quick profits is the reason we have not only lasted, but thrived in our market. We vet advertisers carefully and closely watch traffic quality to satisfy all parties. We won’t disappear overnight!
    Original, innovative tools. These include our banner campaign tool, unique GEO optimization and more (some of which are super-secret; we’ll tell you when you join!). Our ability to provide “direct to merchant” offers will enhance the probability of success in your campaigns.

    Financial safety. We always pay our affiliates, even pre-paying those with whom we’ve established long relationships with. We don’t trust blindly, but when we do develop trust, it benefits both of us equally. We’re a registered Dutch company, which means we are easily found and can be held liable for all of our actions.
    Competitive payouts and exclusives. We’re not just a people network. We also have a giant database of constantly rotating offers, along with numerous exclusive partnerships. We’re one of the biggest names in Dating across the globe, and we are growing rapidly in our other verticals.
    Fun ways to get involved. We’re serious about making money, but what’s it all for if you don’t stop to enjoy it? With frequent contests, an open invitation to all of our affiliates to visit our office, regular industry content, friendly employees in all departments and other surprises, we try to offer more than just the numbers to our partners.

  • What is media buying?

    The most common way of generating traffic is via media buying. The most common way of doing this is through a traffic network. These networks are similar to affiliate networks, but instead of matching advertisers/products to affiliates, traffic networks match affiliates to the traffic they need.
    There are many components to media buying, but the bottom line is that it’s a numbers game (although some critical thinking, creativity and even people skills are required to maximize ROI).

    To get traffic from a traffic network, affiliates make a “bid” on the traffic. There are multiple ways to bid on traffic: CPC (“Cost Per Click” – also called PPC or “Pay Per Click”) is a model in which affiliates pay for every click their advertisements get. On the other hand, CPM (“Cost Per Mille”) does not charge when an advertisement is clicked, but instead charges a flat rate for every 1,000 views (“impressions”) the advertisement gets.
    Finally, Direct Buys are when an affiliate buys advertising space on a website for a fixed amount of time – for example, the affiliate can buy a banner ad placement for one month for a fixed price per day on a particular website that they know will generate users who are interested in the type of products they promote.

    Traffic quality is perhaps the most important aspect of affiliate marketing. Mastering pricing models, placements, bidding and traffic generation will determine the difference between success and failure (better defined as “not successful yet”). Good media buyers will make a profit on their investments. Beginners will often come away with a loss – but they’ll get data out of the deal, which they can leverage into higher future profits.

  • What is an affiliate network (aka CPA network)?

    An affiliate network can be seen as a mediator between advertisers and affiliates (you can think of it like a “bank” for offers and payments – more on that later). Advertisers create and distribute “offers” that are focused on a particular product. The advertiser communicates their offer to account managers at the affiliate network, along with restrictions and requirements that ensure high-quality customers based on their product. Account managers at the network will then identify the affiliates who are best suited to promote the offer.

    Affiliate networks often specialize in “vertical markets” to improve the quality of the leads and sales they generate. Some span a broad range, which allows them to accept more affiliates, but also risks limiting their effectiveness. Determining quality is an important aspect of what an affiliate network does, and the more specialized the network is, the better chance they have of providing precise solutions for advertisers.

    Here at Advidi, we specialize in four verticals: Dating, iGaming, Health & Beauty and Mainstream. Our account managers manage relationships with advertisers and affiliates via 24/7 support. As an online business, affiliate networks are never truly off the clock. The support provided and capacity to connect the right offers to the right affiliates are key factors to making an affiliate network successful.

  • What is affiliate marketing?

    At a glance, affiliate marketing is a simple concept: “advertisers” (someone with a product to sell) ask independent “affiliates” to promote their product for them. When affiliates cause a sale, generate a “lead” (contact information for a potential client), or cause an action desired by the advertiser, the affiliate will receive a payout for his/her effort.

    Consider a real estate agent. They don’t own the houses they sell, but they know how to get people interested in the house, allowing them to sell it at a higher price than the owner could. The homeowner is willing to give the real estate agent a percentage of the sale because they will still end up with more money. This is the fundamental principle behind affiliate marketing, and it’s why it works: the real estate agent (affiliate) earns commission for their skill in acquiring a quality sale; the homeowner (advertiser) earns a higher price for their home; the buyer (customer) gets their dream house at a great price because the affiliate was able to connect them to it. Everyone involved in an affiliate sale will benefit from the affiliate’s involvement.

    With the rise of the internet (and, most importantly, reliable systems to track referrals), affiliate marketing has exploded and is now one of the biggest sources of revenue online. There are many methods to promote advertisers’ products, but they all come down to generating traffic (users who view a website, social media profile or advertisement). Some affiliates purchase traffic, usually via banner advertisements on popular websites or social media; others are more creative and use organic methods, such as SEO and content marketing.

    At its core, affiliate marketing is performance-based marketing. That means that the advertiser only pays for the results they get. Unlike traditional branded marketing, in which messages are delivered to large audiences in hopes that they will convince a sale, affiliate marketing takes advantage of modern techniques such as audience segmentation (identifying the people who will be most interested in a product, then advertising directly – and only – to them) and advanced data analysis (reviewing the effectiveness of an advertisement to optimize budgeting and placement).

    Affiliate marketing is a learned skill. Talent, motivation and creativity are all useful, but the beauty of our industry is that anyone can learn to become an affiliate. It requires an initial investment, but anyone can become successful with enough practice and dedication. Our partners range from single mothers and university students to large international teams.

    The value of an affiliate marketing skillset will grow in coming years. Many businesses are noticing their traditional advertising methods have become outdated and ineffective. Paying for performance – especially in a world where purchase decisions are increasingly being made online – is the “new way” for advertisers to maximize ROI on their growth budget.

    The industry as we know it is relatively new, but it has already become a part of online culture. It’s all around you – you just need to know how to spot it. Instagram and YouTube stars are prime examples, while Amazon has the biggest affiliate program in the world. If you didn’t know what affiliate marketing was before reading this, prepare to start noticing it everywhere!

  • What is my business development manager’s role?

    Your Business Development Manager is here for you 24/7. He or she will monitor your campaign’s success and provide insights to optimize conversions, sustain quality traffic, increase your sales and improve lead quality.

  • How do I change my payment method?

    You can get in contact with your account/affiliate manager or send an email to our finance department: payments@52.209.203.157

  • Why is Advidi the most wanted affiliate network to work with?

    Expertise, technical knowledge, extensive network of affiliates and media buyers, great service, friendly account managers, short payment cycles, exclusive advertising offers, high payouts.

  • When sales and/or leads start being generated, how do I pay?

    An invoice will be sent from our finance department to the email address that we have on file for you. You are requested to pay that amount to the bank account stated on the invoice. The NET payment time frame depends on the payment terms discussed with your Business Development Manager.

  • In which countries does Advidi operate?

    The internet market is a global market, so naturally, we operate globally. Currently our strongest markets are the United States, Canada, Australia, United Kingdom, Scandinavia, Germany, France, The Netherlands and Belgium. Next to that, we have strong reach in tier 2 countries, such as Spain, Italy, Latin America, Southeast Asia, and South Africa.

  • What is the threshold for weekly Net 9 payments?

    The weekly threshold is $1000 in revenue.

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